Hillmont Partners advises on the launch of the Social Project by Bolt and the Ministry of Infrastructure for the transportation of healthcare professionals during quarantine
On March 20th, 2020, the Bolt taxi service company launched a joint social initiative with the Ministry of Infrastructure of Ukraine to transport hospital staff during quarantine.
The project is aimed at organising efficient and safe transportation of healthcare professionals from their homes to their workplaces and back. Taxi rides are provided to healthcare workers for free. As agreed with the Ministry of Health of Ukraine and the Kyiv City State Administration, transportation is regularly updated according to the list of prioritised healthcare facilities and specialists.
The project is being supported by the special e-platform boltformedicals.com.ua, where doctors can register and download promotional codes for trips.
Experts from Hillmont’s Strategic Communications Practice have been honoured to join the project team and contribute their efforts to make this important initiative happen. They provided full advisory and implementation support, organised and coordinated all stages of negotiations between the taxi service company and government bodies.
Bolt (formerly known as Taxify) is a well-known European transportation platform. Its aim is to make city travel easy, fast and safe. Bolt was founded in 2013 by Markus Villig. Since then, it has been the fastest growing transportation platform in Europe and Africa. The company’s investors include Daimler, Didi Chuxing, Korelya Capital, and Taavet Hinrikus, a co-founder of TransferWise. Bolt currently has over 30 million customers in more than 35 countries (www.bolt.eu).